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Monday, 28 April 2014

10 Killer Content Writing Tips and Content Optimization Training in Kolkata

Content Writing Tips and Training in Kolkata

There are only two things in modern SEO. First one is well Optimized Content and the second is the good quality back-links from authority sites (on same niche or industry). In this article we will see how to write search engine optimized and sharable contents which will help in ranking higher on different search engines. We provide optimized content writing training in Kolkata, India.

1.  Quality Content

Writing contents are not important but writing optimized, good quality, well researched, focused and informative contents relevant to your industry with strong Call to Action (CTA) is very important. Remember, here quality matters more that quantity. Write contents on interesting topics related to your niche for your audience which will attract more shares and engagements on social media platforms and will get more quality inbound links from high authority sites naturally. Concentrate on a particular topic per article. Creating content which is well written, informative and able to solve some problems and add more knowledge and values to your audience is very much important. Creating such contents regularly and frequently will surely boost search engine ranking over time. Always check the grammar, spelling and punctuation of your articles before publishing them. Poor grammar and spelling errors can stop you to rank higher on SERP.

content writing training in kolkata

Wednesday, 23 April 2014

Add Your Business to Google Places 2014

Step by step guide to list a business on Google Places (Google Local)

Google Places (formerly Google Local) is one of the best free services from Google for local businesses. Adding your business information to Google Places is an important step towards Local Search Engine Optimization. Google Places has some great features which enables local business owners to show their important business details (like Business Name, Address, Phone Number and Website) on 7 pack Google Local results on Search Engine Result Page (SERP). Listing your business on Google Places not only helps you to come on Google search but also it shows your business details on Google Map.

By adding a business to Google Places you are actually registering or storing your business information in Google database. Google places allows local business owners to input and update their business details like business name, address, contact details, categories, operating hours, payment options, pictures, videos, coupons and business descriptions.

Google is the biggest search engine worldwide and more than 65% - 75% internet searchers prefer and trust Google. And most amazingly above 80% searches are local and over 30% of search queries contain a city or area name that means mostly people searches something locally by inputting their city name in their search queries (keywords). 80% of all searches done on smartphones are for local services or products. So if your business is not listed on Google Places then do not waste your time and please add your business to Google Places NOW.

In this article we will see how to enlist a business to Google Places, step by step.

1.  Visit Google Places site

Visit Google Places website at

Once you are on the site, click “Get Started For Free” button. Google will prompt you to log in. I will recommend you to create a new Google account for Google Places business listing purpose. Or else you can use your existing Google account to sign in.

google places for local and small businesses

Monday, 21 April 2014

10 best Local SEO tips for Small Business Optimization and Higher ranking

Local SEO Tips for Local and Small Business

For a business this is very important to come on the first page of Google when searched with their keyword/s. Even more precisely it is better to rank higher on the first page on Search Engine Result Page (SERP). Now there is not much difference in Local SEO and normal SEO but indeed Local SEO has some of the unique things which needs to get done for better results on organic local listing on SERP.

What types of businesses need Local SEO

Local Hotels
Interior Decoration business
Retail Stores
Doctors, Lawyers, Florists

Mostly any types of businesses which get most of their customers locally and have their physical business address should do local optimization.

How to do Local SEO

Local SEO for Small and Local Business